Feed Company Drops Stats on Zune ‘Masks’ Effort which was seeded on YouTube &...
View Video || Zune Website Hey, remember that Zune Masks spot? Feed Company, which seeded it on YouTube and elsewhere, sent us metrics on how well it fared. No word on whether it improved Zune sales...
View ArticleIf two minds are better than one, how about a crowd?
What is Crowdsourcing? Crowdsourcing was coined by Jeff Howe of Wired Magazine in 2006 to describe a business model in which a company or institution takes a job traditionally performed by an employee...
View ArticleIn-video overlay ads on YouTube clips are surging in popularity.
YouTube buzz targeting works on an algorithm that looks at a number of viewer activities, including how many times a video is chosen as a favorite, how favorably it’s rated, and how quickly it picks...
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